marketing

Swedish drinks maker Kopparberg is expanding into the competitive pink gin category with its new premium gin with packaging designed by Elmwood, the independent brand design consultancy.

Scandinavian-based network The North Alliance has appointed ex-Dare CEO Michael Olaye as its chief growth officer.

Medialab Group has appointed former Capital One Marketing lead and Starcom MediaVest Group Performance Director, Kirsty Spickett to the new role of Commercial Director.

The Conscious Advertising Network (CAN) has officially launched with the aim of taking a stand against unethical practice in advertising.

Creative agency Atomic London has been appointed by Virgin Experience Days following a competitive pitch handled by Creative Brief.

Publicis Worldwide UK has announced it is to merge its three independent businesses Publicis London (creative), Poke (digital), Arc (shopper) to become one integrated agency named Publicis.Poke.

Digital agency iThinkMedia, which offers Search Engine Marketing solutions, has rebranded to become Honcho.

Creative agency Droga5 London has developed the brand identity and launch campaign for London’s first cultural riverside linear park on Greenwich Peninsula.

London-based media and marketing firm Dentsu Aegis Network has announced the start of a simplification process of its services by merging three brands into a new unit called ‘dentsu X’.

London digital agency Digital Detox has revealed a new logo and brand identity to celebrate 15 years as an agency.

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