Marketing & Tech News

At Prolific London, we cover all the essential news and updates surrounding mid-market marketing and technology. Join us for the most cutting-edge news regarding new appointments, fundraising rounds, digital developments, high-profile campaigns and much more, all from the heart of London.

Manchester agency Refinery has created a ‘Sustainability Studio’ for paints giant AkzoNobel that aims to communicate complex environmental messages to key stakeholders.

The studio conveys AkzoNobel’s major sustainability messages through fun interactive activities, a large living wall to promote the benefits of biophilia (the positive impact of plants) and exhibition and teamwork areas.

Marketing agency Stein IAS has opened an office in San Francisco.

The new base adds to the agency's existing offices in Bollington, London, Paris, New York and Shanghai.

Manchester agency Refinery has teamed up with The Gate to produce a new series of DRTV commercials for Hillarys to promote its blinds, curtains and shutters.

The campaign broke this weekend with spots running on national daytime TV and digital channels in the UK and Ireland.

Integrated digital agency Extreme Creations has unveiled a new look website for fellow North Yorkshire outfit, Black Sheep Brewery.

It’s the latest project in a partnership spanning more than a decade for the Harrogate-based agency and is aimed at a new generation of drinkers for the traditional ale producer.

An international network of sustainable communications agencies founded by Creative Concern is growing further with the arrival of Myra in Turkey.

Stein IAS is to develop a fully integrated European, Middle East and African [EMEA] marketing campaign for Ingredion.

The agency, which has its EMEA base in Cheshire, will be targeting food producers, supermarkets and food service outlets.

Bolton agency Absolute has won a competitive pitch to develop a digital transformation plan for Queen’s University Belfast.

The initial work will include a research process to deliver a personalised, interactive digital user experience, optimised for mobile, tablet and desktop applications.

Programmes such as Queer as Folk and Countdown have been digitised by Channel 4’s distribution division in order to boost sales.

Manchester-based digital marketing consultancy, PushON has rolled out a social media strategy to ten Citizens Advice Bureau throughout the UK after a successful pilot in Bolton.

Citizens Advice - Bolton, appointed PushON to develop and implement a digital plan that enables members of the public to access the advice and guidance they need.

North West based PR agency Viva has been appointed by Eurofighter GMBH – management company for the Typhoon combat aircraft - to work on its new in-house magazine.

Viva is working with the organisation’s communications team in Munich to produce a series of features for the new quarterly, Eurofighter World, which focuses on the Typhoon aircraft.

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