Marketing & Tech News

At Prolific London, we cover all the essential news and updates surrounding mid-market marketing and technology. Join us for the most cutting-edge news regarding new appointments, fundraising rounds, digital developments, high-profile campaigns and much more, all from the heart of London.

Spark Foundry has hired Marcos Angelides as its new UK Chief Innovation Officer and Head of Strategy.

London VC firm Atomico has raised a new $820m fund aimed at “mission-driven” European startups.

A London-based retail tech start-up that is aiming to drive more people to the high street has secured £2m in seed funding.

Jungle Creations’ creative agency, The Wild, has won the UK social media marketing accounts for ibis, ibis Styles, ibis budget, Mercure and Novotel, part of the Accor group.

Lucky Generals has worked on a new TV campaign with the Co-op to push the retailer's recyclable pizza packaging.

Sony has taken a minority stake in The Whisper Group, the production company founded by broadcaster Jake Humphrey and former F1 driver David Coulthard.

Language learning app Duolingo has partnered up with Angry Birds 2 for a month-long UK partnership, which will see both apps' bird mascots crossing into the other platform.

London- and San Francisco-based The Craftory has invested $16 million in Dropps, leaders in non-toxic, plastic-free detergent.

Creative agency BrandOpus has promoted Louise de Ste. Croix to Head of Growth - and appointed Ali Dawkins, Alice Waterman, Kim Dunphy and Nikki Moeschinger as Associate Partners.

In a bid to stay as flexible as Netflix and Disney+, BT is to scrap its traditional pay-TV packages and allow customers to pay for content such as Premier League football on a monthly basis.

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