Marketing & Tech News

At Prolific London, we cover all the essential news and updates surrounding mid-market marketing and technology. Join us for the most cutting-edge news regarding new appointments, fundraising rounds, digital developments, high-profile campaigns and much more, all from the heart of London.

Google is banning misleading advertising that links 5G mobile technology to the coronavirus outbreak.

eCommerce booking platform Fibodo has united with Health and Fitness Education (HFE) for its fit4thefight initiative, which is aimed at letting fitness professionals continue to work and keep the nation healthy during lockdown.

The Advertising Standards Authority (ASA) has upheld in part a complaint made by Three against rival mobile network EE for an integrated campaing promising to be, among others, "unbeatable", "unrivalled", and "number one".

Gavin will be driving the broader engagement and growth strategy of the company as it looks to expand into new markets and territories.

'The Lockdown’ is a campaign to raise awareness of the increased dangers of domestic abuse during the COVID-19 lockdown period.

Creative studio Make It Red has responded to a recent call-out from the Labour Party for agencies to think up creative coronavirus messaging, and conceived the 'Buy Some, Leave Some' collection of in-store posters.

As users read text within the app, the app listens, highlights potential improvements and an assistant helps users to sound out words.

We Are Social has launched its first piece of work for Audi Australia with a 4-hour long slow TV film called 'The Drive'.

Radioplayer, the not-for-profit platform created in a unique partnership between the BBC and commercial stations, has launched its first-ever B2B campaign in the UK - aiming to promote radio in cars.

Digital OOH advertising provider Ocean Outdoor has launched an advertising fund to offer support to retailers and SMEs, who are the most severely affected by the coronavirus crisis.

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