Anna Panczyk named chief executive of Grey London

Keiligh Baker's picture
by Keiligh Baker

Grey Group has announced the appointment of Anna Panczyk to CEO of Grey London, effective immediately.

She will report to Eduardo Maruri, president and CEO of Grey Europe.

Panczyk has served as CEO of Grey Group Poland since 2015 leading Grey Warsaw, Testardo (Shopper Marketing), Grey Works (Production), Cohn & Wolfe (Public Relations) and Grey Digital.

Panczyk will partner with Adrian Rossi, creative chairman of Grey London, who joined the agency last December after a career leading AMV BBDO London's creative department.

Rossi said: "If you could bottle X factor, it would be Anna. I cannot put into words how thrilled I am she is joining us to be my partner in crime. In short, Anna is an advertising alchemist.”

Under her leadership, Grey Poland has built a next-generation management team, won significant new business and grown with current clients, achieving a nearly 100 percent retention rate. In 2015, Panczyk was named a 'rising star' member of the Top 50 Business Women in Poland. She has served as vice president of the Polish Association of Marketing Communications and Effie Steering Committee.

Earlier in her career, Panczyk spent seven years as CEO and chairman of Change Integrated, a leading independent agency She began her career at Saatchi & Saatchi Poland, rising to the post of deputy managing director.

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