Marketing & Tech News

At Prolific London, we cover all the essential news and updates surrounding mid-market marketing and technology. Join us for the most cutting-edge news regarding new appointments, fundraising rounds, digital developments, high-profile campaigns and much more, all from the heart of London.

London-based digital marketing agency, Climb Online, has been appointed by nutrition brand Protein World to drive international growth.

Leading in-houser OLIVER has appointed Chloe McCloskey as Global Head of Content and Communities for U-Studio, Unilever’s in-house creative agency.

Adoption of connected TV (CTV) is looking unstoppable, following research from The Association of National Advertisers and video marketing platform Innovid.

The UK Marketing lead for Uber has left the company as part of plans to cut 400 marketing jobs.

Google has made another change to how search results are displayed, making paid-for ads look practically the same as organic links.

Engine's former Chief Strategy Officer Matt Willifer has been hired for the same role at Carat, part of the Dentsu Aegis Network.

A fifth of all retail spend in the UK will be conducted online by 2024, according to GlobalData's latest research.

GridBeyond, a London-based smart energy provider, is to use the funding from their recent £9m funding round to double its workforce and push new sector-facing R&D.

Video tutoring platform Verbling - the San Francisco-based startup - has been acquired by Busuu, one of the most popular language learning solutions.

Vitalite, the dairy-free spread brand owned by Saputo Dairy, has launched a social media campaign created by London agency Movement.

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