Marketing & Tech News

At Prolific London, we cover all the essential news and updates surrounding mid-market marketing and technology. Join us for the most cutting-edge news regarding new appointments, fundraising rounds, digital developments, high-profile campaigns and much more, all from the heart of London.

The current coronavirus outbreak has led to an opportunity and in most cases a need to revaluate business goals and priorities.

The joint venture will be a 50-50 split between Liberty Global, which owns Virgin, and the owner of O2, Telefonica.

The initiative is being launched by a four-minute film starring professional footballer Cyrus Christie playing two young people, Freddie and Bland, at FIFA.

The&Partnership’s new campaign for the NatWest Group focuses on the difference we can make to our communities when we pull together.

In his new role at Waste, Campbell will oversee the agency’s creative output across all accounts.

Since word of the campaign broke on social, photographers and creatives have been coming forward in droves take part and help make a difference.

In the two years since Countingup launched, it now boasts more than twenty thousand customers and has processed almost £1bn in transactions.

Shopper marketing agency SMP has developed and launched the EMEA campaign for Western Digital's WD_BLACK products, a line of PC and console gaming drives.

FinTech startup Banked, which was founded in 2018, has secured another £2.35 million in seed funding and launched out of beta to become a financial services challenger.

Clear Channel has launched #BusinessAsUnusual, a campaign offering 250 OOH campaigns free of charge to local businesses supporting their communities.

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