Jaguar Land Rover lets London drivers rent a premium car through an app

Charlie Spargo's picture

InMotion Ventures, the London investment firm powered by Jaguar Land Rover, has announced the launch of 'THE OUT', an on-demand premium car rental service.

The solution, is now available to London residents, who can book the luxury Land Rover Discovery Sport HSE through an iOS app for delivery to locations in Zones 1-3 as well as Gatwick, Heathrow and City Airport.

The app can be downloaded to start renting at the touch of a button.

The pricing structure means renting a car starts at £295 per weekend - with a one-off day rate of £195, and £100 for each day thereafter. The price includes  comprehensive insurance, unlimited mileage, child seats, additional drivers and the cost of the congestion charge.

Sebastian Peck, Managing Director of InMotion Ventures, said: “We looked at every step of the car rental journey, to create a seamless experience that will delight our users. Our customers work hard and play hard, and now more than ever they are finding happiness and expressing their individuality through the very best in high-end experiences.  

“We believe THE OUT is the ultimate travel companion, from the moment a customer opens the app all the way through to their next enviable destination.”  

InMotion Ventures is Jaguar Land Rover’s venture capital fund, investing in early-stage technology companies around the world that change the face of urban mobility, support an active outdoor lifestyle and deliver unique travel experiences. 

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