Tangent buys Brave Bison stake from embattled stock-picker Woodford

Josh Hall's picture

Digital experience agency Tangent has bought a 19 per cent stake in media and entertainment publisher Brave Bison.

The agency has become the largest shareholder in Brave Bison, which is listed on the AIM exchange.

The company runs a raft of popular social channels including Viral Trnd, Slash Football, and Mutha. It also operates an agency business, and licenses content to third parties including Sky Q, Tencent, and Snapchat.

Research from Tubular Labs suggest that Brave Bison is now the largest Facebook publisher globally.

Commenting on the deal, Tangent managing partner Oli Green said: “Brave Bison operates at the intersection of media, marketing and commerce. They have a world-class team and some of the most popular channels on social media. We are delighted to have invested in the business”.

Tangent bought its stake in the company from Woodford Investment Management, the crisis-struck fund manager run by celebrity stock-picker Neil Woodford.

The future of Woodford's firm is unclear, following allegations of serious rule breaches.

Trading in its largest fund was suspended earlier this month following a wave of investor withdrawals.

Buy your tickets for the Prolific London Awards

The inaugural event takes place on July 16th