YouTube launches new dedicated style and beauty hub

Josh Hall's picture
by Josh Hall

YouTube is introducing a new hub dedicated to content from the worlds of fashion and beauty.

YouTube/Fashion will provide a home for content in the sector from big name brands and influencers, along with popular content from smaller creators.

As Digital Trends reports, the platform's director of YouTube Fashion and Beauty Derek Blasberg said in a statement that "slash fashion" will be “an ultimate destination for style content that bridges both our fabulous endemic creator community and the more traditional worlds of fashion and beauty.”

Some of the brands already live on the hub include Chanel and Versace.

'Slash fashion' also includes news roundups from runway shows around the world, along with a host of the ever-popular beauty tip content.

Blasberg continued: “Our goal is to make a diverse and inclusive place, filled with the latest fashion and beauty trends, content and more."