BA’s latest ad playfully sends up Royal birth

Mark Johnson's picture
by Mark Johnson

British Airway’s doesn’t miss a trick these days, and that includes its latest ad (below), which hilariously plays on the birth of Prince Harry and Meghan Markle’s newly born little boy.

In a tongue in cheek comment, the airline also claimed to be “the expert in domestic arrivals” as it led the celebrations to mark the happy news that the HRH Duke and Duchess of Sussex welcomed their first child.

Tiaras at Terminal 5

The airline said that on Wednesday, customers travelling with young children using the dedicated family check-in zone at Terminal 5 will be treated to their very own crowns and tiaras to help celebrate, alongside a specially designed photo frame to allow families to capture their special moment before departure.

Free Champagne on some flights

Wetting the baby's head: BA toasts Royal birth and its own new arrival

But it doesn’t stop there. While the days of free food and drink may be long over on many of the airline's routes, BA has a wee treat for soem lucky passengers. 

To honour the arrival of the new baby boy, the airline is also offering all customers travelling on Wednesday 8 May on BA281 to Los Angeles and BA93 to Toronto, the Duchess of Sussex’s former home cities, the chance to wet the baby’s head and raise a toast with a complimentary glass of champagne at the gate area before boarding.

Royal congratulations

“It’s only right that we raise a toast to the Duke and Duchess of Sussex’s newborn baby on two of the routes that are linked to the happy couple, Los Angeles and Toronto”, said Carolina Martinoli, British Airways Director of Brand and Customer Experience.

“British Airways sends its warmest congratulations to the Duke and Duchess.”

The airline is also celebrating an arrival of its own; the brand-new Airbus A321neo. The new aircraft is the 14th to be delivered from the A320neo family series in the last year. 

The airline will be welcoming a total of 25 A320neos and 10 A321neos to its fleet over the coming years.

The new Airbus aircraft are an important addition to the airline’s fleet, offering a significant enhancement in environmental performance and considerably quieter engines than similar-sized aircraft. 

The new aircraft will operate on the airlines’ extensive UK and European network.

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