Children’s media specialist KidsKnowBest names Chief Product Officer

Mark Johnson's picture
by Mark Johnson

Children's media agency KidsKnowBest said it's appointed Mahesh Ramachandra as its Chief Product Officer.

The move follows the recent appointments of former Dubit director Peter Robinson as Chief Operating Officer and James Kirkwood – previously lead product designer at Beano Studios – as KidsKnowBest’s Creative Director.

Mahesh is a digital product leader with 20 years’ industry experience, specialising in the creation of cross-platform entertainment and edtech services. 

He brings seniority, passion and an international perspective of digital product development to the London-based KidsKnowBest team.

Prior to joining KidsKnowBest, Mahesh served as Chief Product Officer at kids’ learning platform Azoomee and was previously Head of Product at award-winning pre-school SVOD pioneers Hopster. 

His career has spanned interactive television, OTT and mobile applications across Europe, China, India and SE Asia. 

Investor line-up 

Earlier this summer KidsKnowBest announced its line-up of investors, including Amy McPherson (European President, Marriott International), Hani Farsi (Chairman & Executive Producer, The Corniche Group) and Sarah Wiggins (Partner, LinkLaters).

“We’re excited to welcome Mahesh to the team as we look to accelerate our product roadmap in the coming months,” said KidsKnowBest Co-Founder Joel Silverman. 

“Mahesh comes with a wealth of experience in digital product development and a specialism in kids media, perfectly complementing our existing skillsets. We’re delighted that he has chosen to join us.”

Commenting on his appointment Ramachandra said: “I’m thrilled to be joining KidsKnowBest at what is a tremendously exciting time for the company”.

“We have some fantastic products in development – expect announcements soon! I’m looking forward to working closely with Joel, Rob and the team to make each one a success.”

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