Dare nabs Chris Woodward from Saatchi Pro
Dare has appointed Chris Woodward as its new managing director.
Woodward joins from Saatchi & Saatchi Pro, where he was also MD. Prior to this he worked as CEO at Rapier, and managing partner at The & Partnership.
The new MD will be responsible for leading the Dare team both in its own offices and where it works in-house with clients.
The agency is part of the Inside Ideas Group, which also includes OLIVER, Adjust Your Set, and Aylesworth Fleming.
The Group was acquired by You & Mrs Jones in January.
Commenting on the appointment, Sharon Whale, Chief Executive Officer for OLIVER UK, said: “Chris is a truly modern, integrated marketer with a huge breadth of experience – from managing clients and leading teams to launching companies. This is the exact entrepreneurial spirit that the Dare brand relishes, and also what we look for as we continue to grow our ever-expanding brandtech network under You & Mr Jones.”
Woodward added: “I am passionate about helping clients deliver highly effective marketing, so Dare is the perfect home for me. We have the opportunity to create total customer experience strategies, which Dare, Inside Ideas Group and You & Mr Jones can be deployed against.
“On a personal level it is a privilege to be here. This group is white-hot right now, and being part of it is has been a goal of mine for some time. I’m massively looking forward to working with Sharon, the team at Dare and the wider brandtech network.”