Big Brand Ideas appoints Commercial Director

Stephen Chapman's picture
by Stephen Chapman

Karl Hodgson, the former head of business development at Return, has joined Big Brand Ideas.

He spent 3 years at Return on Digital, and before that was senior business development manager at MediaCo.

At Big Brand Ideas, he will be working alongside the senior management team to support ongoing growth.

“The business has achieved significant growth over the last 24 months due to new client wins and a successful product and proposition focused around content. The opportunity to work with an agency at the forefront of delivering innovative and highly creative solutions for brands was something I couldn’t turn down,” he explained.

“It was the ambition of the agency and the great people within it that attracted me to join as well as the strength in offering that was addressing the needs of a fragmented and crowded media landscape. Big Brand Ideas has a strong client portfolio and I’m looking forward to using my experience to support ongoing company growth.”

Jon Butler, founder and managing director at Big Brand Ideas, added:

“Karl brings with him a wealth of digital expertise and ambition for the industry.  His experience and values fit well with our agency vision, making him the perfect addition to our leadership team.  We are looking forward to seeing his expertise being used to advance the growth of the business and build on our portfolio of clients.”