Havas subsidiary Organic expands with LA office

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by Charlie Spargo

Organic, the film and TV communications agency, part of Havas Media Group's culture, film, TV and game specialists Target Group, announced today it would be launching its LA office, which will be run by Kirsty Langsdale, Head of International Publicity.

The office will be found on Hollywood Boulevard, operating in tandem with Organic's established international team located in the UK office in Kings Cross, and led by the experienced Langsdale (above), who has been at the department's helm for seven years.

Organic has had a successful 18 months, growing its headcount in London to 35. This group works across the specialist disciplines of UK and international publicity, unit production publicity, corporate representation, film and TV festival representation, digital activations, social media management, event media management, event production and talent booking.

They have been part of the global Havas network since Target Group, Organic's parent, was acquired by Havas in October 2016.

Langsdale said: “I’m thrilled to be expanding Organic's footprint and reputation with a presence in LA - a city that remains truly synonymous with our business- and to have the full support of my team in London to do this.

"Over the years, Organic has developed meaningful relationships across all aspects of the entertainment industry and in turn, loyal clients. I now look forward to introducing our bespoke approach to publicity to an even wider pool of content makers.”

Organic Managing Director, Caragh Cook, said: “As the landscape of our industry shifts and evolves, the need to service our clients in more effective ways remains paramount to our work.

"Our new hub in LA will do just that and with Kirsty’s impressive industry relationships, her 15 years’ experience across all aspects of international publicity and her inherent understanding of and love for the Organic brand, we’re really excited about Organic's future.”