Change UK appoints The&Partnership as full service agency

Mark Johnson's picture
by Mark Johnson

New political party, Change UK – The Independent Group, has chosen The&Partnership as its full-service marketing communications agency. 

The agency will provide strategic advice, creative advertising, design, data analytics, media planning and media buying services to the new political party. 

The&Partnership’s first piece of work for Change UK – The Independent Group is the creation of a logo and visual identity. This was revealed today as part of the party’s EU Election campaign launch. 

“With Nigel Farage, the Brexit Party and the ERG at one end and Jeremy Corbyn and Diane Abbott at the other, any centrist-minded, pro-business, proEuropean should be as actively and passionately supportive of Change UK - The Independent Group, as we are”, said Johnny Hornby, Chairman and Global CEO, The&Partnership. 

The agencies services are provided as a donation in kind. This donation will be declared via the correct channels by Change UK - The Independent Group as part of the legal requirements around elections.

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