Perspective Pictures creates social stories for NatWest, The Tab and Mikimoto

Josh Peachey's picture
by Josh Peachey

Digital-first video agency, Perspective Pictures, has been appointed by NatWest, The Tab and Mikimoto to create stories for their online platforms. 

NatWest has teamed up with The Tab, a student-focused online publisher, and tasked Perspective Pictures with producing a five-minute documentary aimed at 18-24 year-olds to warn them about the danger of money mules. 

Mikimoto has tasked Perspective Pictures to create a showcase video for its new store launch. 

Founded by 25-year-old Rupert Rixon in 2016, Perspective Pictures has worked with more than 100 of the world’s leading brands including Rolls-Royce, UFC, Island Records, Google, Sony, WEX, Segro and Brewdog.

Perspective Pictures' piece for NatWest highlights the effect money mules - a form of money laundering - can have on students through using relatable, real-life stories. 

The video will be distributed across The Tab’s Facebook channel in video posts, promoted posts, video ads and on its Instagram Stories.

Rupert Rixon founded Perspective Pictures in 2016

Drew Collins, Director of Brand Partnerships at The Tab, said: "I want to thank the entire Perspective team for their hard work on this campaign, I’m so happy with how everything turned out and impressed by the level of servicing we received."

Mikimoto's video brief shows of a refurb at one of Mikimoto’s flagship stores and includes vox pops from staff and footage of the launch event in the evening. 

The production will be distributed on the retailer’s Facebook and Instagram pages, as well and via its website and on in-store display screens.

Emma Clarke, Press and Marketing at Mikimoto, said: “Working with Perspective Pictures was a great pleasure. All members of the team showed great enthusiasm and energy and I loved the fact that nothing was a problem for them.”

Rupert Rixon, Founder of Perspective Pictures, said: “It’s been another great year for Perspective Pictures, which has seen us work on some massively exciting projects for the likes of Topman, Coach and Deliveroo. 

"It's a testament to the young team we’re building here that these top brands continue to put their faith in us to create engaging, innovative content for their online platforms."