Features Articles

Take a look through our feature articles, including insights into some of the most exciting and best-known brands, as well as interviews with and insights from the people who run them. Don’t miss a trick or skip a beat with Prolific London’s featured articles.

AfroAvenue is a global urban social media eCommerce platform, which allows its users to connect, share, buy, sell and discover with other members of its global community.

Barley Laing, UK Managing Director at Melissa, looks at why data shouldn’t be perceived in simple ‘good’ and ‘bad’ terms, and how brands can identify and unlock the potential value of ‘bad data’ to access the valuable insight it contains.

Passionate young marketer Jamie Love founded his own agency, Monumental, in 2017.

Gener8 is a browser extension that enables people to take back control and monetise their own data.

Jess Myers is responsible for developing and driving forward the Metro Bank brand and marketing strategy, alongside its customer communications.

Dave Day, ECD of Crispin Porter Bogusky, explains why - ahead of the IPA's report on diversity in advertising - we all need to pay more attention to the issue of social mobility in the industry.

Paul Sullivan, contestant on 2016's The Apprentice, is the founder of BIAS, an award-winning inbound marketing and conversational marketing agency.

The N2D Method, created by consultancy Subsector, helps business owners make complex decisions with increased confidence.

Working his way up the ranks, Barry has been in the advertising industry for over 35 years.

Courtney Wylie, VP of Product & Marketing at Mention Me, investigates the still-current problem of the vast gender gap in tech. Together with clients and colleagues, she explores how things can be changed.

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