BritBox hires Will Harrison as UK Managing Director
BritBox has named Will Harrison, a former CCO of the Harry Potter Global Franchise Group, as Managing Director of its UK service.
Will is currently Managing Director of Ingenious Media, a media investment company, and has also worked for HBO Europe, A+E Networks, Disney and Turner.
Harrison said: “I am thrilled to join the BritBox team. They have done a fantastic job in an incredibly short period of time. I’m excited at the growth ahead of us and look forward to helping BritBox move from a startup to a well-established part of the British media landscape.”
He will report to Reemah Sakaan, Group Director of ITV SVOD & SVP creative head at BritBox.
Sakaam added: “I’m delighted that Will is joining the BritBox UK team. He brings with him great experience and a track record of success in direct to consumer and streaming. I look forward to working with him to take BritBox to its next stage of growth in the UK.”
In an expansion of her current role, Reemah Sakaan will take on responsibility as Chief Brand and Creative Development Officer for BritBox Global, supporting the international development of BritBox on behalf of the BBC and ITV.