Trustpilot hires new Chief Marketing Officer

Mark Johnson's picture
by Mark Johnson

Popular consumer review website, Trustpilot, has appointed Gabriele Famous as Chief Marketing Officer (CMO). 

The company said she will be based in London and report to Trustpilot Founder and CEO Peter Holten Mühlmann. 

Famous has an extensive track record of driving global growth and brand recognition at fast-growing software (SaaS) and cloud-based technology platforms who lead their categories. 

She joins from the world’s largest construction collaboration platform, Aconex, where she was Chief Marketing Officer. Prior to Aconex, she served in senior global marketing positions at Zendesk and Salesforce in Silicon Valley.

“Gabriele brings exceptional global marketing and strategy experience to the executive team”, said Peter Holten Muhlmann, CEO and Founder at Trustpilot. “Her experience will be invaluable as we continue to cement our position as the world’s most powerful and transparent review platform.” 

London based

Based in London, her role at Trustpilot will be to lead strategic and operational marketing functions globally. Focus areas will include go-to-market strategy; pricing and sales enablement; brand and product positioning; and customer experience programmes.

“Trustpilot’s international growth out of the European technology scene has already been a huge success. Now is an exciting time to join the company as we expand internationally and build the most trusted and transparent open review platform in the world,” Famous said. 

“I am looking forward to building the Trustpilot brand further and bringing consumers and businesses together to collaborate, innovate and build trust.”

The appointment comes after Trustpilot’s recent announcement of a $55 Million Series E Funding Round Led by Sunley House Capital Management. 

The Series E funds will help Trustpilot strengthen its market-leading position through investment in marketing, its technology platform and people, and accelerate its drive to set new standards for transparency in the review space.

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