MediaCom's Alastair Bannerman joins Wavemaker

Josh Peachey's picture

Alastair Bannerman has been appointed as Wavemaker's third Global Client President and will report into CEO Toby Jenner.

The appointment completes Wavemaker's new client leadership structure and Bannerman will take up the role from April 2020.

Responsible for ensuring worldwide best practice, delivering excellence in client leadership and driving clients’ growth, Bannerman will join Anna Hickey and Alex Altman who both share the same title.

The trio will be "driving forces of an evolved focus" on client leadership at Wavemaker. 

Bannerman, previously MediaCom Global Category and Client President, brings over 20 years’ international experience in client leadership and agency management roles. 

On his new role, Alastair said: “I’m looking forward to joining Toby and the global leadership team at Wavemaker at such an exciting time for the agency. I feel inspired by the new direction and the opportunity of helping to deliver growth for an impressive roster of clients.”

Prior to joining MediaCom in 2013, he worked at Carat, Zenith Optimedia and Starcom across sectors including FMCG, auto, technology and energy. 

CEO Toby Jenner said: "In Anna, Alex and Alastair, we have three exceptional executives, all with many years of experience in building client partnerships. They will help Wavemaker build a consistent global attitude across client leadership teams throughout the Wavemaker network.”